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Together Safely Marketing & Communications Intern (Institutional Advancement)

Albion College
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POSITION DESCRIPTION

Position Title: Together Safely Marketing & Communications Intern (student employee)
Department: Institutional Advancement
Supervisor: Hannah Mattson, Engagement Officer in Institutional Advancement
Position Duration: Fall 2020 - Spring 2021
Date Created: August 28, 2020


The Together Safely Communications Internship will help the Institutional Advancement team to create partnership and promotion plans to work with local businesses. Interns can expect to share in ideas and decisions that establish and develop the College’s working relationship and student experience with the community. 
General Duties
  • Assist with general office duties including answering phones and preparing office materials
  • Brainstorm concepts and implementation of personalized promotion plans for businesses in the Together Safely Program.
  • Contribute to marketing campaigns for businesses through web site, email, print, social media, in person promotion. 
  • Maintain relationships with local business leaders to understand and create personalized promotion events.
  • When appropriate, students will be invited to participate in departmental and all IA staff.
  • This opportunity will provide exposure to strategy and operational sessions. Students may
  • be asked to participate and present at these meetings.
  • When applicable and available, the intern will also be invited to attend local professional development organizational meetings/conferences to gain exposure to career/networking opportunities. When students are given these types of opportunities, they will come back and give a short presentation of the key conference topics to staff (i.e. lunch-and-learn).
Job Specific Learning Outcomes
Student will be able to:
  • Articulate the mission and vision of Albion College and the Together Safely Program
  • Strategize with business leaders and college staff to create mutually beneficial marketing plans
  • Analyze and adapt strategies based on results
  • Write and design communications (web, print, social media)
  • Event planning for small group events, if desired by businesses
  • Stewardship for our businesses commitment to Together Safely
Training:
  • Student will receive on the ground training and coaching for supervisor and members of the Institutional Advancement team

Career Readiness Competencies and Transferable Skills
Students will be able to demonstrate the following skills through:
  • Marketing and Communications - will have web and print examples of their impact on marketing materials and communications sent to campus and our partners
  • Demonstrate critical thinking/problem solving - helping fellow students articulate their experiences and skills to employers and graduate school 
  • Oral/written communications - assisting with writing of communications to our business partners
  • Teamwork/collaboration with IA staff and business leaders
  • Digital technology - using social media and web site management as tools
  • Leadership - consulting on student interest and strategy to attract business from students
  • Professionalism/work ethic - maintaining and following a work schedule and demonstrating commitment to work
  • Global/intercultural fluency - working with leaders from various cultural backgrounds
General expectations & skills to be successful in this position:
  • Have and maintain a professional demeanor at all times
  • Exemplary customer service skills
  • An interest and willingness to serve and assist all populations
  • An interest in keeping Albion College and local businesses at a high standard
  • Offer a welcoming, helpful, and attentive attitude at all times

Outcomes for Institutional Advancement:
  • This experience will provide IA staff and business leaders with the opportunity to communicate and have exposure to Albion College students and better understand what students would respond to from local businesses.
  • The program allows staff an opportunity to mentor students, possibly making our roles at Albion College more meaningful and impactful.
  • The interns will provide much needed assistance in developing ideas and needs in the Together Safely partnership plans. Would impact the implementation and quality of our projects and relationships.

Recommendations on student recruitment:
  • Post on the list for Albion College student job opportunities.
  • Solicit nominations from Marketing and Communications Faculty.
  • Solicit nominations from other students engaged in Institutional Advancement.

Terms of internship:
  • This internship is a paid position.
  • The students will work 5-10 hours per week depending on their class schedule.
  • Academic credit for the internship will be considered in consultation with faculty.
  • There may be evening and weekend commitments depending on the IA department that the student is working in at the time.
  • Success in this role can result in future employment in other IA roles including the Student Philanthropy Committee.

Essential Job Functions:
  • Attend department and staff meetings when appropriate
  • Assist in planning and participate in any Together Safely events
  • Strategize to create meaningful long-term relationships between the businesses and College stakeholders 
  • Proactively work with businesses to ensure satisfaction with their participation in the Together Safely program
  • Engage in Marketing and Communications activities (including website or print content and review)
  • Other duties as assigned

Eligibility and Qualifications 
  • Enrolled as a full-time, on-campus Albion College student for the academic year during which the individual will hold the position.
  • Must be in good social and academic standing verified by the Student Affairs and Registrar’s offices.
  • Preferred second year or higher

Knowledge, Skills and Abilities:
  • Knowledge of Albion College mission: “Albion College is an undergraduate, liberal arts institution committed to academic excellence. We are learning-centered and recognize that valuable learning takes place in and outside the classroom, on and off campus. We prepare students to translate critical thought into action.”
  • Ability to use Microsoft Excel and Word applications.
  • Desire to learn more about marketing and communications strategies.
  • Ability to perform multiple and complex demands in a timely manner.
  • Interpersonal skills and attention to detail.
  • Firm ethical standards and personal integrity.
  • Ability to interact with staff, business leaders, students and friends of the College in a positive manner.
  • Ability to work independently and self-directed.

Working Conditions:
  • Work is normally performed in a typical office setting and primarily involves computer and telephone work.
  • Frequent interaction with the public.
  • Must demonstrate a professional demeanor and ethical behavior while representing the college.

Note: The statements herein are intended to describe the general nature and level of work
performed by employees but are not a complete list of responsibilities, duties and skills
required of personnel so classified. Furthermore, they do not establish a contract for
employment and are subject to changes as the discretion of the employer.

Learning Outcomes Assessment:

Application Instructions:
  • To apply, submit your resume using the Handshake system at albion.edu/handshake
  • Questions can be sent to Career and Internship Center, careers@albion.edu.
Please note, once you are offered a position you must first go to the Albion College HR website
http://www.albion.edu/hr/student-employment/forms to print off the necessary forms for employment.
Student employees must complete tax forms (W-4 Withholding Allowance Certificates) and proof of work eligibility (I-9) before beginning work as an Albion College Student Employee.
Completed forms must be delivered in person (bringing the required documentation) to the Human Resources Office which is located in 225 Ferguson. All forms should be completed in ink, not pencil and students should use their permanent address on all forms unless the permanent address is an international address.